Resume
Experience
2019 - 2022
GLOBAL SENIOR PRODUCT MARKETING MANAGER
Edwards Lifesciences
Irvine, CA (Remote)
My time with Edwards Lifesciences was spent supporting two different teams within the Critical Care Unit. I used my detail-oriented, analytical self to work to ensure that all internal and external collateral related to these teams met FDA, legal, and regulatory standards.
2015 - 2018
DIRECTOR OF MARKETING
Luna Grill
San Diego, CA
Luna Grill was a great experience with a growing company in its "teenage" years. I came on with no previous marketing in the company and left with a strong team of 8. I left with over 40 locations, 20 of which I opened. I used my experience to grow my team, implement new ideas, and work cross-departmental to ensure optimal success.
2014-2015
SENIOR MARKETING MANAGER
Live Nation
San Diego, CA
.png)
Live Nation was a major promotion in my career. After nearly 3 years at House of Blues, who is housed within Live Nation, I was called up to the big leagues. Through my marketing planning, budgeting, and execution, I sold out shows in everything from small theaters to stadiums and took the BU to its most successful year. I loved and excelled at the challenge but ultimately left after burning out trying to balance the job and our new infant.
2012 - 2015
SENIOR MARKETING & PROMOTIONS MANAGER
House of Blues
San Diego, CA
I was recruited by House of Blues after making a name for myself with a small venue in
San Diego. The gig originally was as a Show Marketing Manager... handling 50+ shows a month between 3 stages. I quickly recognized that to make the most impact in San Diego, the marketing of the restaurant, company store, brand, and shows should be combined. After bringing this to the attention of corporate, I became the Senior Marketing & Promotions Manager and stayed there, taking the San Diego location to its first time in the black, until moving to Live Nation.
Professional Skills
Strategy + Analytics
Digital Marketing
Social Media
Content Marketing
Customer Engagement
Planning
Public Relations
Copywriting
Budgeting + Planning
Adobe Creative Suite
Brand Building
Office 365
Content Creation
Emerging Technology
Leadership
Organization
Event Creation
Collaboration
Traditional Marketing
Product Marketing
Event Management
Google AdWords
Google Analytics
Compliance